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11 Best Pregnancy-Safe Skincare Products, Tested & Reviewed

11 Best Pregnancy-Safe Skincare Products, Tested & Reviewed


There’s the Instagram version of the “perfect mother-to-be,” who only uses the cleanest, most organic brands, rubbing baking soda on her armpits and skipping chemical-based mascara (even though we all know the drugstore ones work the best). That wasn’t me. Although I lean holistic, my prenatal beauty routine was balanced. If a lip balm wasn’t 100% natural but soothed my flaky lips, I stuck with it. If a favorite French body wash suddenly triggered nausea, I swapped it for an unscented alternative. Over time, a few MVPs emerged from the clutter.

After two pregnancies—exactly two years and three days apart—and testing countless products as a beauty and family editorial director, I can confidently share what worked for me—and what might work for you, too. I also consulted two doctors, Dr. Jennifer Choe, M.D., a board-certified OBGYN at Montefiore Einstein Advanced Care, and dermatologist Dr. Dendy Engelman, M.D., to get the most up-to-date information on what’s kosher (and not) for expecting mamas. While testing and reviewing these products, I considered whether they were pregnancy-safe (more on that below), fragrance-free, “clean,” and effective for common issues like swelling or itchy skin.

Byrdie Tip

“During pregnancy, hormonal shifts like increased estrogen and progesterone can trigger a variety of skin changes,” explains Dr. Engelman. “Many women experience melasma, acne breakouts, and increased sensitivity or redness. The skin on the body can become drier, itchier, or more prone to stretch marks due to rapid stretching and hormonal fluctuations. Because of these changes, it’s important to use gentler, pregnancy-safe products that address concerns like hyperpigmentation, dryness, and breakouts without risking harm to the baby.”


Credit: Chanel

What We Like

  • Fragrance-free, oil-free, and noncomedogenic

  • Works well on all skin types, including sensitive ones

  • Made with only 10 ingredients

My skin went haywire during pregnancy—hormonal acne in the first trimester, dry skin in the second. This Chanel moisturizer worked no matter the issue. It’s comprised of only 10 ingredients (hence the name), each chosen for “optimal skin tolerance.” The star is silver needle tea, known for its soothing and antioxidant benefits.

My take: it’s like the fancy version of CeraVe. The formula works well for all skin types, including sensitive skin. I loved that it was truly fragrance-free and fuss-free, as it absorbs quickly and easily into skin. It’s also oil-free and noncomedogenic—more proof it works well on acneic skin. For daytime, I’d layer it with an SPF; and for evening, cocktail it with a nourishing serum or dewy face oil. Don’t blame me if you end up using it beyond pregnancy.

Tammy Fender Awakening Eye Gel
Credit: Tammy Fender

What We Like

  • Helps nourish and wake up tired eyes

  • Cooling, gel-like texture

  • Plant-based formula

One of my favorite early prenatal facials was with the great Tammy Fender, the South Florida queen of holistic beauty. And after, I continued to use her plant-based products. Whether I was dealing with daily fatigue or late-stage insomnia, eye cream became a must. This lightweight eye serum has a cooling effect on the skin, sinks right in, and instantly helps skin feel refreshed. The silky formula layers well with other skincare and makeup, and a little goes a long way.

Dr. Barbara Sturm The Good C Vitamin C Serum
Credit: Dr. Barbara Sturm

If you’re nervous about pregnancy melasma, using a vitamin C serum, which offers a protective antioxidant-rich layer against environmental stressors (as well as sunscreen) during those nine months and into postpartum, can help. This option from Dr. Barbara Sturm is pricey, but it’s an ideal formulation for pregnancy, featuring vitamin C plus hydrating hyaluronic acid and soothing aloe vera. Since vitamin C serums can sometimes be stinky, I appreciated that this contains no scent. Plus, the brand makes the cutest, chicest baby products you may want to snag for a “mommy and me” postpartum skincare moment.

Babo Botanicals Daily Sheer Mineral Sunscreen
Credit: Babo Botanicals

What We Like

  • Lightweight, tinted mineral SPF 50

  • EWG verified, vegan, fragrance-free

  • Offer blue light protection

Dr. Engelman says some chemical sunscreen ingredients absorbed into your bloodstream “may pose potential risks to the developing fetus,” so she recommends opting for mineral SPFs. Pregnancy was my gateway to discovering this plant-based, gentle beauty brand, and my kids still religiously use the bath and hair products. While there are many versions of this type of fluid, tinted mineral sunscreen, the Babo Botanicals one is my favorite for expecting mamas. It stands out thanks to its EWG verification, so you can expect it to be free of potentially harmful ingredients and fragrances. The lotion-like texture blends into skin, creating a not-too-dewy, not-too-matte base for daily makeup. I still use it all the time, year-round, as it keeps my skin protected (even indoors from blue light) and never feels greasy. My one gripe is that it’s only available in one shade.

Amazon Mustela Maternity Essential Care Multi-Purpose Lotion
Credit: Amazon

What We Like

  • Lightweight body lotion

  • Helps with stretch marks

  • No added fragrance

This two-for-one body moisturizer not only hydrates skin, but also helps prevent and fade stretch marks. As much as I was into prenatal self-care, I gravitated toward easy, low-effort products like this one. The lotion pumps out seamlessly, feels light and cooling on the skin, and absorbs in seconds. There’s no added fragrance, and it’s made from 99.8% natural ingredients. And if you crave something thicker, try combining it with your body oil of choice.

Evereden Golden Belly Serum
Credit: Amazon

What We Like

  • Feels luxe

  • Nongreasy or sticky

  • EWG verified

I wanted a stretch marks oil that felt luxe, and this Evereden gem measured up. First of all, the bottle is gorgeous with an elevated dropper. The vegan, EWG-verified formula was exactly what I wanted from a belly oil: nongreasy, left the skin on my bump with a glow, and featured excellent ingredients. Expect a blend of natural oils, including avocado, marula, coconut, and passion fruit. It does feature a subtle damask rose and sparkling pear fragrance, but it didn’t bother my sensitive nose. If you haven’t heard of Evereden, put it on your radar now. It was one of my favorite brands for prenatal, postpartum, and kids’ products (my girls still love the kids’ face wash and cream).

Necessaire The Body Wash
Credit: Sephora

What We Like

  • Hypoallergenic, noncomedogenic

  • Hydrating, soothing ingredients

  • Fragrance-free

This body wash saved me during both pregnancies. Finding a truly fragrance-free formula turned out to be harder than I expected, as anything scented lingered on my skin. It was so effective that my husband started using it too (as his usual Old Spice formula didn’t agree with my discerning nose). Not only is the formula simple in the best way (it’s EU Compliant), but it’s also hypoallergenic, non-comedogenic, and approved for eczema-prone skin. It features soothing niacinamide and hydrating hyaluronic acid, two of my favorite ingredients for prenatal skin and body care. I know it sounds dramatic (it’s just a body wash), but I don’t know how I would have gotten through both pregnancies without this product.

Sephora Drunk Elephant Sweet Pitti Deodorant Cream
Credit: Sephora

What We Like

  • Free of baking soda, essential oils, and aluminum

  • Creamy, soothing texture

  • Like skincare for your armpits

Many expecting mamas use pregnancy as the catalyst to switch to a more natural deodorant. I was one of them, and thank god I did, because this is now a staple in my body care routine. It’s a deodorant cream, so it feels soothing and cooling against your underarms, which I love (it’s like skincare for your pits!), but some may prefer a solid stick. Also worth noting: while it is labeled fragrance-free, it has a subtle sweet almond scent due to its mandelic acid ingredient (an AHA made of almonds known to kill bacteria-causing odor). Even though I detested most scents, this light, sweet almond was one I found to be incredibly pleasant. This Drunk Elephant deodorant cream also features absorbent arrowroot powder and skin barrier-protecting shea butter, while being free of baking soda, essential oils, and aluminum.

Glossier Balm Dotcom
Credit: Glossier

What We Like

  • Unscented, untinted formula

  • Features deeply hydrating lanolin (also an excellent ingredient for postpartum nipple care)

  • Works on dry cuticles and elbows, too

Don’t @ me for this, but here we go. While Glossier had a moment during which it made its viral Balm Dotcom’s formula vegan, I used the original during pregnancy. And after trying both, I am team OG. It was much more effective at deeply hydrating my cracked lips. And while there were some weeks when I had lush prenatal lips, other times, I had a pretty dry pout. Thank you, hormones.

Labor and delivery can be one of the most moisture-depleting experiences, as hospital air is notoriously drying. Keeping this bedside prevented my pucker from full-on raisin status. The formula features castor seed oil, beeswax, and lanolin (also a top ingredient for me during breastfeeding for nipple care). The brand’s original fragrance-free, untinted option was a must-have.

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Hatch Mama Down, Girl Soothing Leg and Foot Relief
Credit: Amazon

I took several steps to keep my feet from swelling, including weekly swimming, acupuncture, and chiropractic work. Also on my agenda: nightly leg and foot cream with a focus on doing self-lymphatic drainage. This made-for-pregnancy cooling foot cream is fantastic to help with swelling. The hydrating, gel-based texture features aloe vera, chamomile, and ginger as well as menthol (which gives it a bit of an “icy-hot” feel). It can also be used on your lower back to help with tightness.

The Skinny Confidential HOT Mess Ice Roller
Credit: Amazon

As I mentioned, pregnancy is a puffy time! This ice roller became my go-to facial tool during prenatal and postpartum. If you’ve ever been pregnant during the summer months in a hot climate, you know how uncomfy it can be. This helped me instantly cool off and encourage lymphatic drainage on my face, neck, and décolleté. Once the baby was out, I loved using it to wake up my face after a sleepless night or to calm swollen breasts. It features pure aluminum, which the brand claims to have independently tested for skin toxicity. The best way to use it is straight out of the fridge paired with a face oil of your choice.

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What to Look for When Shopping for Pregnancy-Safe Products

  • Ingredients: Just as there are certain foods to avoid when expecting (raw fish, unpasteurized cheese), there are also beauty ingredients that could potentially pose a risk to a developing baby. “Retinoids are linked to birth defects, while salicylic acid, benzoyl peroxide, and hydroquinone have absorption or safety concerns that make them best to skip,” explains Dr. Engelman. “Essential oils can trigger uterine contractions, and chemical sunscreen ingredients like oxybenzone and octinoxate may interfere with fetal development.” According to the American College of Obstetricians and Gynecologists (ACOG), in addition to oxybenzone, it’s best to avoid: phthalates, parabens, and triclosan. When in doubt, Dr. Engelman recommends opting for gentle, prenatal-safe alternatives and always consulting with your doctor.
  • Fragrance-Free Products: If I haven’t mentioned it enough yet, fragrance is a big factor many expecting mamas consider when choosing beauty products. “During pregnancy, your sense of smell can become incredibly heightened,” explains Dr. Engelman. “What once smelled pleasant might suddenly feel overwhelming or make you nauseous. This is a very common symptom, especially in the first trimester, and hormonal fluctuations, particularly rising estrogen, often trigger it,” she explains. Dr. Engelman also shares that even naturally derived fragrances can be irritating or too strong for some, so she recommends switching to completely fragrance-free skincare and body products during pregnancy. She suggests looking for labels that say “fragrance-free” or “unscented” (not just “no added fragrance”) and to also avoid essential oils.

How I Tested Pregnancy-Safe Products

This list was created based on my experience during my two pregnancies and with guidance from medical experts. I experienced most of the typical pregnancy symptoms, from intense nausea to unbalanced skin. When testing and reviewing products, I considered if they were deemed “safe” for pregnancy, fragrance-free, generally “clean,” gentle for both sensitive or acneic skin, and could also be used postpartum. This is truly a list of what items worked best for me, many of which are still in my rotation today.

FAQ

  • There’s no black-or-white answer to whether you should revamp your beauty routine when you find out you’re pregnant. According to Dr. Choe, there is no need to change anything right away, so long as the products you use don’t contain potentially harmful ingredients. She says you can change up your beauty routine as your pregnancy progresses, but notes that adding in a mineral sunscreen to prevent dark spots and moisturizing more often might be necessary.

    But according to Dr. Engelman, you should absolutely switch it up, especially if you’re not totally sure what’s in that bottle or jar. “Many common ingredients like retinoids, certain chemical sunscreens, and strong exfoliants can be absorbed into the bloodstream and may pose potential risks to the developing fetus,” she says. “These risks include developmental issues, low birth weight, and even long-term health concerns. Additionally, pregnancy triggers major hormonal shifts, especially increased estrogen and progesterone, which can make skin more sensitive and reactive. Tailoring your routine to be gentler and safer is an important way to protect both mother and baby.”

    The bottom line: make sure everything you put on your skin and body is free of the “do not use” list, add a sunscreen, don’t skimp on moisturizers, and then use what works best for you during those nine months.

  • Dr. Choe advises steering clear of retinoids, hydroquinone, phthalates, and chemical sunscreens (such as oxybenzone, octocrylene, octinoxate). Salicylic acid is controversial, and the general guidance is to avoid high doses, but over-the-counter washes are typically safe. When in doubt, consult your healthcare provider.

  • “Pregnancy-safe skincare should focus on hydration, barrier support, and brightening without irritation,” shares Dr. Engelman. If you’re nervous about salicylic acid, she notes that glycolic acid is a fantastic option for treating acne, dullness, and melasma safely. Azelaic acid is another one to try for acne, shares Dr. Choe.

    Another standard swap is replacing retinol with bakuchiol, which she describes as a plant-based alternative with similar skin-smoothing benefits. Trade hydroquinone for alpha arbutin, a safer option for brightening and treating hyperpigmentation. “And always choose gentle, fragrance-free cleansers and moisturizers to minimize exposure to potentially harmful additives, Dr. Engelman adds.

    When it comes to body care, Dr. Choe likes coconut oil, coconut butter, and hyaluronic acid for stretch marks. She also suggests topical antioxidants, such as vitamin E, green tea, and vitamin C, for wrinkle prevention.

    Experts agree: don’t skimp on sun protection. “Switch from chemical sunscreens to mineral formulas with zinc oxide or titanium dioxide, which sit on the skin rather than absorbing into it,” says Dr. Engelman.

Meet Our Experts

For this article, we consulted the following experts to learn more about the best pregnancy-safe skincare products.

  • Dr. Dendy Engelman, M.D., FACMS, FAAD, is a board-certified dermatologic surgeon based in Manhattan, serving as Director of Dermatologic Surgery & Laser Medicine at Shafer Clinic Fifth Avenue.
  • Dr. Jennifer S. Choe, M.D., is a board-certified obstetrician–gynecologist at Montefiore Einstein Advanced Care in Manhattan West, specializing in comprehensive women’s health.

Why Trust Byrdie

Lauren Levinson is a beauty veteran, having previously served as the Beauty Director at PS and the Editorial Director for an Allergan Aesthetics content site and Verywell Family. When she’s not contributing to Travel Curator as Editorial Director of Operations and Marketing, she’s helping Byrdie test and review products. For this story, she relied on her own experiences with pregnancy and consulted with two medical experts to inform her product recommendations.

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