How to apply blush for an instantly lifted look, according to a makeup artist

While mascara and lipstick are non-negotiables for many, the true power of blush—with its lifting effect—often goes unnoticed. But how to apply blush so it can do more than add colour to the complexion? Properly placed, blush can open up the eyes, ward off signs of fatigue, and impart a natural, glowing complexion. It’s even an instant pick-me-up, perfect for mature skin and anyone wanting a fresh, rested look.

Typically, makeup artists suggest smiling during application and placing blush directly on the cheeks. This works well for those with naturally prominent cheekbones, but it may have the opposite effect for those seeking a lifted look—once the face is at rest, the blush can settle lower, subtly pulling the face downward. Instead, a lifting effect calls for placing blush higher on the face, drawing features upward. Here are three expert techniques to apply blush with a lifting effect, ensuring a rejuvenating finish while avoiding common pitfalls.

How to apply blush for a lifted look

Celebrity makeup artist Mia Hawkswell, known for her work with Pamela Anderson and Rose Byrne, shares a key tip for an instant lift: always blend blush upward. This technique is especially effective for enhancing cheekbones that need a boost in definition. To achieve this effect, start by applying blush to the highest part of the cheek, blending it up toward the temples.

This method not only highlights the cheekbones but also creates a lifted, more sculpted look. For best results, choose stick or cream blushes, which allow for precise placement and easy blending. Use a brush or beauty blender, working in an upward and outward motion to keep the face lifted and smooth, giving a fresh, wrinkle-free finish.

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The L-shaped blush

The L-shaped blush technique has gained popularity on social media for its anti-ageing benefits, offering a simple yet effective way to achieve a lifted look. By placing your fingers in an “L” shape on the cheekbone—with your index finger pointing toward the temple and your thumb resting on the cheek—you can outline the ideal area to apply powder blush for an instant lifting effect. Afghan-Canadian makeup artist Frouzan, also known as Froartistry, takes this technique further, recommending liquid blush to achieve the same sculpted, lifted result with a fresh, dewy finish.